Privacy Policy
Last updated: March 6, 2026
This Privacy Policy explains how Listo collects, uses, and protects your personal data when you use our website or join the app waitlist.
1. Who we are
Listo is an app that helps you organize shopping lists, suggest items, group them by store section, and share lists with others in real time.
2. Data we collect
We may collect and process the following types of data:
- Contact data Email address you provide when joining the waitlist or contacting us.
- Website usage data Technical and browsing information such as pages visited, access date and time, and device identifiers, which may be collected through cookies or similar technologies.
3. How we use your data
We use your data to:
- Communicate about Listo Send emails about the beta, invites, news, and important updates.
- Improve the product Understand interest in the product, test ideas, and prioritize features based on waitlist engagement.
- Security and abuse prevention Protect Listo and its users from malicious activity, fraud, or abuse.
4. Legal basis for processing
We process your personal data under the following legal bases, in accordance with Brazil’s General Data Protection Law (LGPD — Law No. 13.709/2018):
- Consent When you provide your email to join the waitlist or receive communications about Listo.
- Legitimate interest To improve our product, keep the service secure, and understand how the website is used.
5. Data sharing
We do not sell your personal data. We may share information only with:
- Service providers Email platforms, analytics tools, or hosting infrastructure, always under contract and only as needed to operate Listo.
- Legal obligations and authority requests When required to comply with legal obligations or respond to requests from competent authorities.
6. Cookies and similar technologies
We may use cookies and similar technologies to improve browsing, understand site traffic, and measure campaign performance. You can manage cookies in your browser settings.
7. Data retention
We keep your personal data only for as long as needed to fulfill the purposes described in this policy, except when a legal or regulatory obligation requires a longer period. You may request deletion of your data at any time.
8. Your rights
Under the LGPD, you have, among others, the following rights regarding your personal data:
- Access and correction Request confirmation that we process your data, access it, and ask for correction of incomplete, inaccurate, or outdated data.
- Anonymization or deletion Request anonymization, blocking, or deletion of unnecessary, excessive, or unlawfully processed data.
- Portability and information Request data portability to another service provider, and information about public and private entities with which we share data.
- Withdrawal of consent Withdraw consent you have given and, where applicable, object to processing based on other legal grounds.
9. Security
We take reasonable technical and organizational measures to protect your personal data against unauthorized access, loss, misuse, or improper disclosure. No system is 100% secure, and we cannot guarantee absolute security.
10. Contact
If you have questions about this policy or how we process your personal data, contact us at:
11. Updates to this policy
We may update this Privacy Policy to reflect improvements to Listo, legal changes, or adjustments to our processes. When we do, we will update the “Last updated” date at the top of this page. We recommend reviewing this policy periodically.